The BeanCast | The Best Marketing Podcast Anywhere

Charles Neville
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Everyone's annoyed by most ads, the challenge is to make those ads at least relevant, preferably appealing too. I think Foursquare and others that truly "get" local will show the way here.
July 10
The problem with coupons now is that the genie is out of the bottle, the websites where coupons are posted will often contain placeholder pages of [retailer name] + coupon that are designed to rank for those searches, whether or not a coupon exists…
June 15
Touching on the discussion of advertisers flocking to be in the inaugural issues of the iPad versions of the NYT, WSJ and other publications: sure there's only going to be an audience of around a quarter of a million, but these are early adopting hi…
March 30
Excellent advice Bob. Life's too short to spend 8 hours a day working for people who don't listen to you when all your trying to do is raise everyone's overall game.
January 21
Charles Neville updated their profile photo
September 27, 2009
I think ad supported software gets a bad rap. This is an 'it depends'. There's some ad supported software that if I paid for, I'd want to keep the ads; Tweetie for Mac has ads that I find highly relevant, they're as much a service as they are advert…
September 26, 2009
For an example of where crowdsourcing might have been a better approach: the London 2012 Olympics logo http://www.google.com/search?q=london+2012+olympics+logo+disaster and http://images.google.com/images?q=london%202012%20olympics%20logo%20alternat
September 18, 2009
Product placement ban being lifted in the UK only applies to the BBC, not commercial channels: http://news.bbc.co.uk/2/hi/entertainment/8252901.stm
September 18, 2009
Any chance of an alternate 'explicit lyrics' feed for those of us who listen on headphones?
August 21, 2009
Any time Bob has to edit out an expletive from George Parker (tbh, I'd prefer they were left in, I don't see what a 'clean' tag in iTunes helps with. Any time someone uses the words transparency and authenticity in the same sentence.
August 20, 2009
Just wanted to say Bob that this was an outstanding show - a keeper.
May 12, 2009
Charles Neville is now a member of The BeanCast | The Best Marketing Podcast Anywhere
May 12, 2009

Profile Information

Marketing Specialties:
DM, PR, Web, Email, Social Networking
Website:
http://www.charlesneville.com

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