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In the last few minutes of the show, Sally unintentionally summed up much of our hour-long conversation with a thought about sarcasm as an economic indicator. And boy! Was this show ever filled with sarcasm! Not sure what that means, but I'm hoping it's a good thing.

Listen, learn and laugh with us this week as we tackle everything from things that start with a little "i" to whether account planning should die. (Yes, we went there too.)

Please also check out The You Conference L.A., featuring Gary Vaynerchuk. Use discount code "UconferenceLA" and get $50 off your registration.

Remember, I'm always game for more Twitter followers. I'm TheBeanCast. As always, thanks for listening and please add a positive review to iTunes if you like the show.


Guests:

Edward Boches, CCO, Mullen and blogger at Creativity_Unbound (Also check out TheNextGreatGeneration.com and the Super Bowl Ad social measurement experiment called BrandBowl)

Sally Hogshead, Author/Consultant SallyHogshead.com (Look for her book Fascinate arriving at bookstores everywhere, February 9, 2010)

Len Kendall, Digital Strategist, Golin Harris (Also check out Len's social blog experiment the3six5)

Abbey Klaassen, Executive Editor, Ad Age


Topics:

iPad-emonium

And Then, The Little "i"

Planning Must Die

Mr. Dru's Thoughts

GM's Low Road

Stories To Watch
  • Future of FourSquare/Blippy/Gowalla-Like Services
  • Sarcasm Indicates Economic Recovery
  • Bill Gates Entering Social Media
  • Rise of Social Responsibility
  • Deutsch Account Losses

Credits
Opening Theme, Joe Sibol (pick up his latest album on iTunes)
Closing Theme, CJACKS
(Find more music from both artists at podsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive.
Email services provided by Email Transmit, a product of Mass Transmit

DOWNLOAD THE SHOW NOW
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Tags: abbey+klaassen, ad+age, beancast, edward+boches, fascinate, len+kendall, marketing+podcast, mullen, sally+hogshead, the3six5

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Scott Monty Comment by Scott Monty on February 1, 2010 at 10:09am
Just a quick note: Ford used the same vendor as Toyota on our Transit commercial van in China, 1,600 of which were in production at the time of Toyota's recall. We stopped production as a precautionary measure and consulted with the vendor, who determined that the specifications for our vehicle were different from those required by Toyota. Production of the Transit has resumed in China.

Scott Monty
Global Digital Communications
Ford Motor Company

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